The B2B sales process is the lifeblood of your business. If you’re a B2B, no sales mean no revenue. Without revenue, how are you supposed to keep the ship afloat? The B2B sales funnel is defined a million different ways by as many people. In short, it’s the set of strategies and processes used to shuttle leads from the beginning of the sales process through closing the deal (and beyond).
The 80/20 rule is the best way to help you improve your social media results
A lot of companies, particularly SMEs, have a vague understanding of what public relations is. What’s more, only a few truly understand how important it really is to an enterprise.