Some professions and industries are guaranteed to continually thrive, and the dentist’s office is one such places. The dental industry as a whole has been on an upward trajectory.
Brenton Way provides top-notch online marketing and branding services for players in the dental practice, including:
Dental practices Oral care product manufacturers Oral practitioners Dental stores and salespersons
The goal of dental industry SEO is, primarily, bring in new paying clients, and improve your market reach and visibility. Although dentist visits are supposedly routine, getting new visitors to choose yours above the tens of thousands of existing dental practices is vital.
Specialized pages that provide valuable content—legal opinions, decided cases, blog, and contact information—are created and appropriately tagged, to ensure this information is easily accessible. With optimized and functional landing pages, your PPC campaigns (paid advertisement) has a much higher return on investment..
Another issue we solve at Brenton Way is mobile optimization. In general, 33% of legal websites are not optimized for mobile users —our website designers ensure your firm taps into this rich demographic.,
Brenton Way's Law Industry Marketing Services
Search
Apart from keyword targeting, local SEO strategies like leveraging Google’s My Business platform, Local Listings, and updating your virtual presence will position your dental practice optimally to local customers. Close to 60% of patients seek out a dentist online before booking an appointment in person, so your business has to have a strong online presence to stand out from the crowd.
Social Media Marketing
Leveraging the power of social media is an effective and relatively inexpensive to garner an attentive, potentially paying, audience. Our team of social media experts will provide your dental practice firm with highly curated content, crafted to develop a mutual bond between your firm and its online followership.
Branding
A website is essentially your clinic’s virtual office, where you make a sales pitch, showcase your strengths and expertise and highlight how you differ from the barrage of white noise in the dental industry. Your website’s landing pages will be carefully designed—visually to help potential clients. Defined call to actions to convince website visitors into eventually booking an appointment at your dental clinic.
Paid Campaign Management
From Google Ads to social media advertising, we have the expertise to help you get the most out of your paid advertising budget. We will analyze your target audience, optimize your ad copy and landing pages, and continually monitor and adjust your campaigns to ensure that you are getting the best possible return on your investment.
Targeting the right keywords (localized and relating to your specialty,) as well as competitive bidding, is the key to turning PPC for your law firm into a profitable investment.
Creative Content Creation
We know that you are busy running your practice, which is why we take care of everything when it comes to content creation. From brainstorming ideas to writing, editing, and publishing, we handle every aspect of the content creation process so that you can focus on what you do best - providing exceptional dental care to your patients.
We will create blogs, email marketing campaigns, and newsletters to help you connect to your audience—gaining their trust in the process.
Market & Competitor Research
We start by conducting in-depth market research to understand your target audience, their needs, and what they are looking for in a dental practice. We then use this information to design a website that is not only visually appealing but also easy to navigate and optimized for conversions.
Let’s Discuss Your Strategy
Let’s find out… view your business through our eyes with a free website consultation. We’ll take 30 minutes together to assess your website and give you some honest feedback.
