Starts With Strategy
Social media
Building a better social media presence
Beauty Marketing Industry
The leading beauty agency with growth at the core. From cosmetics to skincare products, the beauty industry is one that looks to continue growing for years to come.
Looking to promote your beauty brand?
In a world where beauty knows no bounds, our tailored marketing services bring your brand to the forefront of the global stage. From ancient Egypt to modern ecommerce, the quest for beauty endures. We harness targeted traffic, guiding customers seamlessly through a curated sales journey. Embrace the future of beauty marketing with us, where online presence is paramount.
Reach new heights, expand your reach, and thrive in the virtual marketplace with our award-winning strategies.
Beauty marketing playbook
Unlock your beauty marketing strategy
Use Brenton Way's beauty marketing playbook to plan stronger acquisition, retention, SEO, paid media, and lifecycle campaigns for cosmetics, skincare, haircare, and wellness brands.
Services
Beauty industry marketing services
Influencers & PR hacking
Marketing in beauty industry has dramatically changed in the past decade.
Social media marketing
Boost your beauty brand's visibility and name recognition with aggressive social media tactics.
Branding
Evolve from mediocrity and obscurity to an easily recognizable brand, as our creative team gets to work crafting a compelling, relatable image for your beauty company.
Paid campaign management
Set up your PPC campaigns with the right keyword strategy, search optimization, and comprehensive analytics.
Creative content creation
Look to our agency to create new and compelling creative content around your beauty product.
Market & competitor research
Get comprehensive market insights to beauty trends and key factors that should dictate your company's marketing strategies.
Want to view our case studies?
Haute Minute Makeup 
7x Blended ROAS
$80 Average Order Value
120% Top-Line Revenue Lift
FOREO 
$450K+ Net New Monthly Revenue
$140+ Average Order Value
38% Paid Ad Click-Through Rate
ZVYK 
5X Avg. Return on Ad Spend
$50 Average Order Value
+23% Increase in Add-to-Cart
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Become a part of the successful story
Book free 30-min consultationLook what news we have
TikTok Marketing Statistics: 2026 Data, Trends & Strategy Insights
Updated TikTok marketing statistics for 2026 with sourced U.S. ad reach, audience demographics, global attention benchmarks, TikTok Shop commerce data, social search behavior, creator pricing trends, charts, and strategy takeaways.
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Top 7 AI Marketing Agencies for Growth-focused Brands
The AI marketing space has grown fast — the global AI-in-marketing market hit $47 billion in 2025 and is on track to surpass $107 billion by 2028. Here are the top AI marketing agencies and companies, and how to pick the right one.
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23 Ad Campaign Examples and Types That Work in 2026
A practical guide to 23 ad campaign examples and advertising campaign types that work in 2026, with strategy notes for AI, creator, retail media, search, storytelling, and proof-led campaigns.
Read blog postServices
Our main services
FAQ
Need help?
We combine data-driven strategies with creative excellence specifically tailored for the beauty industry. Our team has deep expertise in cosmetics, skincare, and wellness marketing, delivering measurable results through influencer partnerships, SEO, paid media, and social media management.
Skincare teams planning organic growth can use this skincare SEO guide to align content, technical SEO, and product education around qualified demand.
Results vary by channel and strategy. Paid media campaigns can show results within weeks, while SEO and organic social media typically take 3-6 months to build momentum. We provide transparent reporting so you can track progress from day one.
Yes, we work with beauty brands ranging from emerging startups to established enterprises. Our strategies are customized to fit your specific budget, goals, and growth stage, ensuring maximum ROI regardless of company size.
We specialize across the full beauty spectrum including cosmetics, skincare, haircare, wellness, fragrance, and beauty tech. Our team stays current with industry trends and consumer behavior to keep your brand ahead of the competition.
We track KPIs that matter most to your business including ROAS, customer acquisition cost, organic traffic growth, social engagement rates, and revenue attribution. Our comprehensive analytics dashboards give you real-time visibility into campaign performance.
Absolutely. Influencer marketing is one of our core strengths for beauty brands. We identify and vet the right influencers, negotiate partnerships, manage campaigns, and track ROI. Our PR hacking techniques help you get in front of the most impactful influencers and media sources in the beauty space.
What our users say about beauty
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The partnerships and expertise that fuel your growth
Are we the right team for you?
We'll take 30 minutes together to assess your website and give you some honest feedback.
Brenton Way in numbers
5X
Faster than other agencies
80%
Client retention rate
7X
ROI in average
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Experts in our team
Brands we've empowered
Industry insights
