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The Leading Beauty +
Skincare Digital Marketing Agency

See why over 450+ scaleup & mature brands trust Brenton Way to scale their beauty digital marketing efforts with a 360° strategy.
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Working with the biggest beauty brands..

Your new Beauty Marketing Agency

We are an extension of your marketing team. Working in tandemn to grow organically. Tailored Marketing Crafting the most unique growth strategies for beauty brands

We're an extension of your team; growing beauty brands through unique marketing strategies, creative content, paid, social, email, & design with 10+ years of experience to the table.

Creative-first Marketing Approach

Quality creative is our speciality and that's why so many beauty & skincare brands choose Brenton Way as their go-to performance creative partner.

Fractional Marketing Strategist

Get next-level growth strategies from top-tier your new marketing strategist to see campaigns from ideation to execution.

Data-Driven Growth Strategies

We streamline marketing to scale quickly and efficiently from onboarding, analysis, strategy, and execution of your creative.
Grow your audience with

Social Media

Your social media presence is the key to your beauty brands success. We optimize creative content and leverage data-driven insights to continuously improve performance and build a lasting digital footprint.
"When we were looking to strategize our massive $1M monthly ad spend for our new brand launches, Brenton Way was our go-to. Their expertise ensured our campaigns across billboards and other channels were not just effective, but also groundbreaking."
Ivana M. - FOREO
Creative unique experiences with

Website Design

We create stunning websites that attract clients and convert visitors. By combining creative design with data-driven improvements, we ensure your 
Scale your revenue with

Paid Ads Media

Our paid media strategies combine top-tier creative content with precise data analytics, resulting in optimized ad spend and sustained growth for your beauty company.
Jonathan and the team at Brenton Way outperformed our 3 previous agencies by leaps and bounds. It became apparent in our first months of working together we were working with a team that focuses on quality and doesn't make us feel just like another number but a priority.
Dr. Blair - Skincare Junkie
Featured Case Studies

Case Studies Matter

Discover how we transform Beauty & Skincare brands

with unique marketing strategies.
8x ROAS
$140 Avg. AOV
38% Add to Cart
8 Paid Channels

FOREO Case Study

Successfully scaled paid ads spend to a 6X ROAS on Paid Social - Meta, Insta and 9X ROAS on Google Ads respectively.
Paid Media, Influencer, & Creative Content
8x ROAS
44% CAC
66% Add to Cart
4:1

Cleure Case Study

Successfully scaled paid ads spend to a 6X ROAS on Paid Social - Meta, Insta and 9X ROAS on Google Ads respectively.
Social Media,, Influencer, Paid Media, Creative Content, & Email Marketing
6% CTR
$120 Avg. AOV
300K+ Reach
400+ Ad Tests

Olga Lorencin Case Study

Soared through innovative multi-variant creative ads testing through Meta Shopping & Advantage, hitting 6% CTR & $120+ AOV
Paid Media & Creative Content
2K+ Social Traffic
300K+ Social Impressions
35% In-store Traffic
5 Explore Features

Shevy's Case Study

Successfully scaled paid ads spend to a 6X ROAS on Paid Social - Meta, Insta and 9X ROAS on Google Ads respectively.
Social Media, SEO, & Influencer Marketing

Creative + Data in harmony with one agency

Creative is the lifeblood of your beauty digital marketing and data is what fuels iterative improvements to a more successful + stabile beauty company.

Brenton Way focuses on all elements of a successful marketing campaign from Creative, Strategy, to constant growth.

Creative Content

Studio

In-house creative studio for rapid experimentation for conversions.

Book 30-min consultation for free

150k

Average Client Impressions Per Mounth

20%

Average
Year-On-Year Revenue Growth

10%

Average
Engagement Rate (Per Impression)

Our Breadth Of Solutions

Book Consultation For Free

Paid Media

  • Paid Social
  • SEM & Performance Ads
  • Display & Billboard

BW Creative Studio

  • Monthly Creative Shoots
  • Weekly UGC Creatives
  • Graphic Design Included

SEO Boost

  • SEO Optimization
  • Technical Page Mapping
  • HARO Press Links

Digital PR

  • Guaranteed Press Reach
  • Guaranteed Media Coverage
  • Media Kit Creation

Social Media

  • Social Management
  • Content Creation
  • Community Growth

Influencer Marketing

  • Creative Strategy
  • Product Seeding
  • Influencer Management

Website Design

  • Figma Prototyping
  • Shopify Design
  • Wordpress & CMS

Conversion Optimization

  • Heatmap Analysis
  • PDP Optimization
  • Funnel Optimization

Email Marketing

  • Advanced Drip Sequences
  • Cart Abandonment
  • Marketing Automation
Testimonials

What our clients say

We surpassed our growth ceiling and finally hit our 5X ROAS goal this January thanks to Brenton Way.
Alex Rivera
CEO
With Brenton Way, paid site traffic grew quickly and resulted in a triple-digit positive ROI. The team had transparent project management..
Morgan Lee
Director of Marketing
They quickly and accurately understood what we wanted to achieve in order to turn it into tangible results.
Ivo B.
Database Administrator
Brenton Way improved our beauty brands SEO and PPC campaigns were successful and hit our primary fiscal goals through & through...
Joanna L.
Open Source Strategist
We really enjoyed our weekly checkings as the team are friendly, helpful and knowledgeable.
Lauren F.
Performance Manager
With exceptional communication skills, Brenton Way is prepared to go above and beyond to ensure successful KPIs are met.
albert P.
Customer Success Lead
Brenton Way unlocked a new channel of revenue for us we never knew we had. SEO has been a game changer.
Mark J.
Marketing Executive
The Brenton Way team understands email - from beginning to end. And they're able to help at all points
John G.
General Manager
Our creative have finally outperformed our competitors best Meta campaigns, all thanks to their focus on performance.
Stefan C.
Founder
Partners

Partnering with leading marketing solutions to fuel your growth

Run Performance Creative Ads At Scale

Flight is our powerful creative ads testing platform that tests multiple versions of your ad creative and finds your winning ad set with only 10% of the ads budget.

Run Ads Quickly

Starting with creative ads testing platform

Test 450+ Split Tests

Testing multiple versions of your ad creative

AI Creative Scaling

Our AI will find & scale the winning ad creatives

Faster Ads Scalability

You're not just spending less —you're spending smarter. Our technology uses just a fraction of your typical ad budget to predict the most successful campaigns.

Interactive Creative Testing at Scale

Imagine being able to test hundreds of creative iterations in the time it usually takes to test one. That's the power of Flight technology.

Let’s Discuss Your Strategy

Free website consultation

Let's grow past your growth plateu in 2025

We’ll take 30 minutes together to assess your website and give you some honest feedback.

Our trusted clients

Our trusted partners